
IBM Consulting showcased six innovative AWS-based solutions at a French hackathon, addressing real customer challenges in marketing analytics, logistics optimization, inventory management, field service routing, SAP support automation, and contact center efficiency.


<div><p>This article showcases six innovative AWS solutions developed by IBM Consulting during a French hackathon in March 2023, addressing real customer use cases across various industries.</p><ul><li>Digital campaign manager: Monitors social media APIs with automatic updates using Lambda and S3</li><li>Green logistics: Optimizes transport booking by carbon footprint, cost, and duration using Neptune</li><li>Purchase order service: Forecasts inventory needs and optimizes warehouse stock using Amazon Forecast</li><li>Engineer routing: Generates optimized itineraries considering mileage and emissions using SageMaker</li><li>SAP support: Provides automated solutions for support tickets using ML inference and Kendra search</li><li>Contact center: Summarizes customer interactions using generative AI and LLMs on SageMaker</li></ul><p>The hackathon demonstrated how AWS services enable enterprises to solve complex business problems through innovative cloud-based architectures.</p></div>


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