
Softbrain embedded Amazon QuickSight into their e-Sales Manager platform to provide Japanese sales customers with affordable, intuitive analytics and visualizations, achieving a 95% customer retention rate.


<div><p>This article describes how Softbrain, a Japanese SFA/CRM software provider, integrated Amazon QuickSight for embedded analytics in their e-Sales Manager product.</p><ul><li>Softbrain chose QuickSight for rich visualization, fast development, competitive pricing, and ease of use</li><li>QuickSight's serverless architecture enabled quick implementation with minimal development effort</li><li>Console embedding allows customers to build custom dashboards directly within e-Sales Manager</li><li>Sales reps can analyze budget vs. revenue gaps and track performance metrics weekly/monthly</li><li>Managers can compare sales rep performance and identify best practices</li><li>Softbrain achieved 95% customer retention rate with QuickSight embedded at scale in Japan</li></ul><p>QuickSight's embedded analytics capabilities made advanced BI accessible and affordable for Softbrain's sales customers, improving decision-making and productivity.</p></div>


Related articles