Home icon

Streamline Software Procurement Across your Organization with Private Marketplace

AWS Marketplace Blog



This article explains how to streamline software procurement across an organization using the AWS Private Marketplace feature. It covers the key personas involved, step-by-step instructions for setting up and managing a private marketplace, and best practices for implementation.

Specifically, the article covers:

  • Key personas and permissions for managing a private marketplace (management account administrator, delegated account administrator, end user)
  • Step-by-step instructions for enabling a private marketplace, registering a delegated administrator, creating experiences, curating products, associating audiences, and managing settings
  • The end user experience for requesting and subscribing to products in the private marketplace
  • Best practices for implementing a private marketplace, such as creating a default experience, leveraging organizational units, customizing individual account governance, and regularly auditing experiences
  • Conclusion highlighting the benefits of using a private marketplace for streamlined software procurement with governance and control


Go to article

The AWS News Feed is currently looking for gold sponsors. If you want to support the AWS community and reach a large audience of AWS professionals, consider sponsoring the AWS News Feed.

Related articles

Jun 14
2024
Automate Private Marketplace management for your organization
Mar 14
2025
Using AWS Marketplace to streamline third-party software procurement in higher education
Dec 1
2025
Evolving the cloud marketplace to support solution-centric procurement
Aug 18
2025
Streamlining automotive industry procurement with AWS Private Marketplace

The AWS News Feed is currently looking for silver sponsors. If you want to support the AWS community and reach a large audience of AWS professionals, consider sponsoring the AWS News Feed.