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Automate Discounts with AWS Marketplace Catalog API to Streamline Sales

AWS Marketplace Blog



This article discusses how AWS Marketplace sellers can use the AWS Marketplace Catalog API to efficiently create private offers and provide promotional discounts to buyers.

Specifically, the article covers:

  • Prerequisites for following along, including an AWS seller account, published product, and necessary IAM permissions
  • Overview of the solution to automate private offer creation using the Catalog API
  • Step-by-step guide on creating a draft private offer, setting pricing terms, releasing the offer, and generating a link for buyers
  • Benefits of automation like efficiency, scalability, consistency, and enhanced buyer experience
  • Leveraging Amazon EventBridge for notifications on offer statuses
  • Conclusion highlighting the transformative impact of the Catalog API on streamlining private offer creation


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