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Amazon Connect launches prompt customizations for Amazon Q in Connect

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The article announces a new feature for Amazon Q in Connect, which allows contact center supervisors to customize the prompts used by the generative AI assistant to align with their company's brand and guidelines.

Specifically, the article covers:

  • Supervisors can tailor prompts to change the tone, language, and responses of Amazon Q in Connect
  • Customization allows incorporating specific phrases, following language guidelines, and designating fixed responses for certain situations
  • An example of using empathetic phrasing and automated disclaimers for healthcare insurance claim appeals
  • Benefits of consistent brand representation, reduced compliance risks, and increased customer satisfaction
  • Links to information on region availability and documentation


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