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Drive insights of customer’s self-service IVR journey with Amazon Connect and personalized dashboards

Contact Center Blog



This AWS blog post details how to drive insights into customer self-service IVR journeys using Amazon Connect and personalized dashboards, focusing on tracking and analyzing customer interactions.

  • The solution helps track various IVR customer journey scenarios, such as:
  • Chat deflection
  • IVR self-service routing
  • Callback options
  • Agent routing

Key technical components include:

  • Amazon Connect flows
  • Amazon Lex for intent recognition
  • AWS Lambda for processing
  • DynamoDB for journey storage
  • CloudFront and S3 for dashboard visualization

The solution allows businesses to capture detailed metrics about customer interactions, enabling improved contact center experiences and more informed decision-making.



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