How bunq handles 97% of support with Amazon Bedrock
Machine Learning Blog
This article describes how bunq, Europe's second-largest neobank, uses Amazon Bedrock and a multi-agent AI architecture to automate customer support at scale.
- Finn AI assistant handles 97% of bunq support, with 82% fully automated
- Average response time reduced to 47 seconds across all interactions
- Orchestrator pattern replaced router-based architecture to avoid scalability bottlenecks
- Primary agents dynamically invoke specialized agents as tools when needed
- Supports 38 languages with real-time speech-to-speech translation capabilities
- Built on Amazon Bedrock, ECS, DynamoDB, and OpenSearch Serverless
- Deployed from concept to production in 3 months with 80-person team
- Enables image recognition for receipts and intelligent financial insights
bunq's multi-agent orchestrator pattern with Amazon Bedrock demonstrates how flexible AI architecture can transform banking operations while maintaining security and compliance at scale.
The AWS News Feed is currently looking for gold sponsors. If you want to support the AWS community and reach a large audience of AWS professionals, consider sponsoring the AWS News Feed.
Related articles
Jan 29
2026
2026
Amazon Bedrock now supports server-side custom tools using the Responses API
Jan 26
2026
2026
Amazon Bedrock now supports 1-hour duration for prompt caching
Jan 27
2026
2026
Create a customizable cross-company log lake, Part II: Build and add Amazon Bedrock
Feb 11
2026
2026
Mastering Amazon Bedrock throttling and service availability: A comprehensive guide
The AWS News Feed is currently looking for silver sponsors. If you want to support the AWS community and reach a large audience of AWS professionals, consider sponsoring the AWS News Feed.