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From legacy to AI-powered: Transform your customer experience with Amazon Connect Customer Competency Partners

AWS Partner Network Blog

AWS announces the Amazon Connect Customer Competency, a new AWS Specialization recognizing Services Partners with expertise in transforming customer experiences on Amazon Connect.

  • Two competency categories: Contact Center Transformation and AI-Powered Customer Experience
  • Partners receive $50K in Marketing Development Funds for 2026-2027 and AWS Migration Acceleration Program funding
  • Access to AWS PartnerEquip live events with product roadmaps and feature previews
  • Dedicated co-selling support and AWS guest speaker support at partner events
  • Launch partners include Accenture, Deloitte, Infosys, Salesforce, Zendesk, and 8 others
  • Pronetx case study: helped New York Cancer & Blood Specialists replace 30,000+ manual calls with AI, increasing patient enrollments 54% in 8 weeks

The competency replaces the Amazon Connect Service Delivery designation and helps customers identify validated partners for modernizing contact center operations with AI-native solutions.

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