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Amazon Connect provides Zero-ETL analytics data lake to access contact center data

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This article announces the general availability of Amazon Connect's analytics data lake, which provides a single source for contact center data including contact records, agent performance, and Contact Lens insights. This allows organizations to access and analyze their contact center data without needing to build and maintain complex data pipelines.

Specifically, the article covers:

  • Amazon Connect's new analytics data lake eliminates the need for ETL pipelines to access contact center data
  • Organizations can use the data lake to create custom reports and combine data from third-party sources
  • Enables use of BI tools like QuickSight to analyze customer experience and operational metrics
  • Data can be queried using Amazon Athena and visualized with QuickSight or other BI tools
  • Available in all AWS regions where Amazon Connect is offered


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