Winning in AWS Marketplace: Introducing AWS Marketplace List & Sell Program
AWS Marketplace Blog
AWS has introduced the AWS Marketplace List & Sell Program to help SaaS companies grow and succeed in AWS Marketplace, offering comprehensive support for software vendors.
- Program provides financial support, expert guidance, and access to AWS sales teams
- Helps ISVs reduce customer acquisition costs and accelerate sales cycles
- Offers key features like SaaS free trials, "Buy with AWS", and demo request buttons
- Participants see significant performance improvements:
- 97% higher total contract value
- 1.5x more private offers
- 28% faster listing publication
- Enables easier access to AWS co-sell opportunities
The program aims to transform AWS Marketplace from a simple listing platform into a strategic revenue engine for SaaS companies.
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