Reach plc delivers impactful journalism with AI driven Guten powered by AWS
Media Blog
Reach plc, the largest news publisher in the UK and Ireland, developed Guten, an AI-powered platform using AWS services to transform journalism and accelerate news publishing.
- Powered by Amazon Bedrock, Guten automates manual tasks for journalists
- Reduced breaking news publication time from 9 minutes to 90 seconds
- Assisted in driving over 1.8 billion page views in 2024
- Supports content generation across 120+ publications with different styles
- Implements responsible AI practices with human-in-the-loop review
Guten leverages AWS services like Step Functions, Fargate, ECS, and OpenSearch to create an innovative AI-driven journalism workflow that empowers journalists to focus on high-value tasks.
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