Home icon

Reuters and AWS demonstrate next-generation news distribution at IBC 2025

Media Blog



Reuters and AWS are demonstrating a next-generation news distribution system at IBC 2025, using the Time-Addressable Media Store (TAMS) open-source API to revolutionize content sharing and distribution.

  • Live UK Parliament feeds will be ingested and distributed near-instantly to multiple news organizations
  • Uses AWS services like Amazon S3, AWS Elemental MediaConvert, and AWS Step Functions
  • Enables faster, more efficient content sharing with reduced workflow costs
  • Integrates with Amazon Bedrock and TwelveLabs video understanding models
  • Supports real-time content federation between news organizations without file transfers

The demonstration showcases how cloud-native collaboration can transform news content creation, exchange, and monetization, offering unprecedented speed and efficiency in media workflows.



Go to article

The AWS News Feed is currently looking for gold sponsors. If you want to support the AWS community and reach a large audience of AWS professionals, consider sponsoring the AWS News Feed.

Related articles

Sep 4
2025
AWS to show new generative AI, news distribution innovations at IBC 2025
Oct 2
2025
AWS at IBC 2025: Agentic AI and a decade of AWS Elemental
Sep 4
2024
AWS to highlight generative AI, cloud advancements at IBC 2024
Mar 31
2025
AWS showcases innovation in media and entertainment with cloud and generative AI at NAB 2025

The AWS News Feed is currently looking for silver sponsors. If you want to support the AWS community and reach a large audience of AWS professionals, consider sponsoring the AWS News Feed.