How AWS Built a Live AI-Powered Vertical Video Capability for Fox Sports with AWS Elemental Inference
Media Blog
This article describes how AWS built an AI-powered vertical video solution for Fox Sports that automatically detects key moments from live sports broadcasts, extracts clips, and reformats them for social media within seconds.
- AWS Elemental Inference detects key moments in live broadcasts in single-digit seconds
- Automated pipeline extracts, verticalizes, and surfaces clips in web portal within 20-30 seconds
- Web portal enables editors to review, search, tag, edit, and distribute content in unified workflow
- Built-in video editor supports trim, split, delete, and merge operations with versioning
- Reel builder allows combining clips from multiple events into highlight reels
- Serverless architecture uses Lambda, EventBridge, SQS, DynamoDB, and S3 for orchestration
- AWS Elemental MediaPackage V2 maintains rolling window for on-demand clip extraction
- MP4 download pipeline generates pre-signed URLs to avoid redundant processing
The solution eliminates manual clipping workflows, enabling Fox Sports to scale vertical content production across multiple leagues and sports in real-time.
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